Opinion: The Death of the NBA
Golden 1 Center, home of the Sacramento Kings, as photographed in 2017 by JC Gellidon PITTSBURGH – The National Basketball Association is dead. Well, not yet. But a sport that once prided itself on rivalry, personality and culture is on the brink of losing all three of the major facets that made it special. According to Yahoo Sports, the NBA’s ratings on ESPN were down 28% as of Nov. 21. According to the New York Times, the ratings from the start of this season through the NBA Cup semifinals, which were played this week, were down 19% overall compared to the same time period last season. A falloff as drastic as this doesn’t just happen overnight. It is not just because of one small reason, either. To lose millions of fans takes time and ineptitude. There are a multitude of reasons why the NBA is in decline. Oversaturated Marketing of Large-Market Teams Unfortunately, if you are a fan of any of the 29 teams that are not the Los ...